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Branding 4.0

TITLE Branding 4.0
AUTHOR Piyachart Isarabhakdee
PUBLICATION 21st Print in June 2018
PAGES 352
RIGHTS SOLD TO KOREA AND VIETNAM
OVER 50,000 COPIES SOLD  IN THAILAND

 

  • English Edition available

 

BOOK DESCRIPTION

Branding 4.0 combines fundamental knowledge on advertising and branding with out-of-the-box creativity.  It is a comprehensive guide to branding and how it can work and make businesses sustain in this digital society.

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